Binghatti Master Community · Dubai
Binghatti City
Mercedes-Benz Places: The World's First Mercedes-Benz Branded City, Rising in Nad Al Sheba
Binghatti City is the world's first fully Mercedes-Benz branded city: a 10-million-square-foot, AED 30 billion ≈ USD 8.17 billion masterplan in Nad Al Sheba, developed by Binghatti with Mercedes-Benz. Three branded residence collections have been released so far.
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Overview
Binghatti City Community Overview
Master Developer
Binghatti, building the community together with Mercedes-Benz under the world's first branded city concept.
Location
Nad Al Sheba First, a central Dubai address minutes from Downtown Dubai and Business Bay.
Entry Price
Released collections currently start from AED 1.3M ≈ USD 354K for a branded studio residence.
Delivery Status
Three collections released so far, with the first handovers scheduled from Q2 2028 onward.
Binghatti City is the first time Mercedes-Benz has extended its design identity beyond a single building to an entire master-planned district. The masterplan covers 10,000,000 sq ft (929,030 m²) in Nad Al Sheba First, on the city side of Dubai, and carries a stated development value of AED 30 billion ≈ USD 8.17 billion.
Three branded residence collections have been released so far, totaling 4,454 homes: Vision Iconic, Vision Mercedes-Maybach 6 Residences, and Vision Mercedes-Maybach Ultimate Luxury. Full phasing and the final unit count for the wider city have not been published, and the community is at the Expression of Interest stage, with the first handovers scheduled from Q2 2028.
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Explore Binghatti City Properties for Sale and the Developer Portfolio
Two routes into Binghatti City: compare Mercedes-Benz branded residences currently for sale across the community, or explore the Binghatti developer portfolio behind the masterplan.
Mercedes-Benz Places: Binghatti's Branded Residential City in Meydan
Mercedes-Benz Places Binghatti City offers apartments across 3 branded projects in Meydan: Vision Iconic and both Mercedes-Maybach residences.
Browse Binghatti City properties for sale
Binghatti: Record Construction Speed and Branded Towers With Bugatti and Mercedes-Benz
Binghatti has delivered more than 60 projects since 2008, with 27 under development and two master communities across Dubai.
Explore the Binghatti developer portfolioMasterplan Vision
The Vision Behind Mercedes-Benz Places
Binghatti City was announced as a partnership between Binghatti and Mercedes-Benz, extending the Mercedes-Benz Places concept from individual branded residences to a complete urban environment. It is the first time the marque has carried its design language into a city-scale masterplan anywhere in the world.
The site sits in Nad Al Sheba First, a low-density inland district beside Meydan, chosen for central positioning rather than waterfront frontage. Al Ain Road (E66) and Al Khail Road (E44) run alongside it, connecting the community to Downtown Dubai, Business Bay, Dubai Hills Estate, and Dubai International Airport.
Delivery is phased by collection rather than by district. Vision Mercedes-Maybach Ultimate Luxury and Vision Mercedes-Maybach 6 Residences opened first, followed by Vision Iconic. Further components, phasing, and timelines are being released progressively by the developer rather than published as a single fixed programme.
Sub-Communities
Residence Collections at Binghatti City
Binghatti City is organized as a set of branded collections rather than districts. Each released collection has its own scale, entry price, tower configuration, and handover date inside the same masterplan.
Vision Iconic
A landmark tower rising over 60 floors, with panoramic Burj Khalifa and park views.
Vision Mercedes-Maybach 6 Residences
The largest released collection: 1,844 residences from studios to three bedrooms, plus ground-floor retail.
Vision Mercedes-Maybach Ultimate Luxury
Two low-density towers holding 1,204 ultra-luxury branded residences and 28 ground-floor retail units in total.
Not sure which residence collection fits your budget and goals?
Ask Me on WhatsAppProperty Types
Property Types in Binghatti City
Every released collection is apartment-based. Layouts run from compact studios to five-bedroom royal suites and penthouses, with retail units integrated into the podium levels of the towers.
Studios
Around 370 sq ft (34 sq m), the entry layout in both Mercedes-Maybach collections.
One-Bedroom Residences
Around 600 sq ft (56 sq m), available across all three released residence collections.
Two and Three Bedroom Residences
Around 992 to 1,321 sq ft (92 to 123 sq m) in the Mercedes-Maybach collections.
Royal Suites and Sky Mansions
Upper-tier layouts at Vision Iconic and Maybach 6, running up to five bedroom configurations.
Ground-Floor Retail
28 retail units at Ultimate Luxury, with further retail integrated into the Maybach 6 podium.
Prices
What Does Binghatti City Cost Right Now?
Studios and residences across the community currently average AED 2,750 ≈ USD 749 per sq ft, but real entry prices move with every release, district, and payment plan. I keep the current price list for every active launch.
Get the Price List on WhatsAppKey Figures
Binghatti City in Numbers
Master Developer
Binghatti, with Mercedes-Benz
Community Type
Branded master-planned city
Development Value
AED 30 billion ≈ USD 8.17 billion
Total Area
10,000,000 sq ft (929,030 m²)
Location
Nad Al Sheba First, Dubai
Released Collections
Three branded residence collections
Residences Released
4,454 units across three collections
Unit Mix
Studios to 5-bedroom residences
Entry Price
From AED 1.3M ≈ USD 354K
First Handovers
Q2 2028 to Q4 2028
How I Work
Buying in Binghatti City Through Tohid Fetrat
My role is buyer-side from the first message to handover. At Expression of Interest stage, collection choice and allocation priority decide both your entry price and your exit options later.
Collection and unit shortlists matched to your budget and goals
Every payment verified into the project's DLD-registered escrow account
Construction tracked against RERA inspection data through to handover
Pre-handover snagging inspection arranged before you take the keys
Location
Binghatti City Location on the Dubai Map
Binghatti City sits in Nad Al Sheba First, an inland district beside Meydan on the city side of Dubai. Al Ain Road (E66) and Al Khail Road (E44) put Downtown Dubai and Business Bay about ten minutes away, with Dubai Hills Estate and the airport a short drive in the other directions.
- Downtown Dubai · Business Bay10 min
- Dubai Hills Estate15 min
- Dubai International Airport15 min
See the community's position relative to schools, retail, parks, and every other district on the Dubai interactive real estate map.
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Message Me on WhatsAppThe Process
What Happens After You Message Me
No pressure and no sales script. Here is exactly how it works.
Message on WhatsApp
Tell me the district you like, your budget range, and whether you are buying to live or to invest.
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You receive current availability, prices, and payment plans for the units that fit, drawn from live developer inventory.
Decide with full information
You compare, ask anything, and move only when a unit genuinely fits. No obligation at any point.
FAQ
Binghatti City Frequently Asked Questions
Binghatti City is a master-planned branded community in Nad Al Sheba First, Dubai, developed by Binghatti in partnership with Mercedes-Benz. Marketed as Mercedes-Benz Places, it is the first time the Mercedes-Benz brand has been applied to an entire city-scale development rather than to a single tower.
Binghatti is the master developer, working with Mercedes-Benz on the design identity. Binghatti is a Dubai-based developer known for branded architecture and brand collaborations, including Bugatti Residences and the Skyblade tower.
The community sits in Nad Al Sheba First, an inland district beside Meydan on the city side of Dubai. Al Ain Road (E66) and Al Khail Road (E44) provide access to Downtown Dubai, Business Bay, Dubai Hills Estate, and Dubai International Airport.
The masterplan covers 10,000,000 sq ft, about 929,030 square meters, with a stated total development value of AED 30 billion ≈ USD 8.17 billion. That places it among the largest branded developments announced in Dubai to date.
Three collections have launched so far: Vision Iconic, a tower of more than 60 floors holding 1,406 residences; Vision Mercedes-Maybach 6 Residences, with 1,844 units; and Vision Mercedes-Maybach Ultimate Luxury, two low-density towers with 1,204 units. Further phases have not yet been announced.
All released collections are apartments. Layouts run from studios of around 370 sq ft through one, two, and three bedroom residences, up to royal suites and sky mansion penthouses of up to five bedrooms. Ground-floor retail units also form part of the masterplan.
Entry pricing starts at AED 1.3M ≈ USD 354K for a studio in Vision Mercedes-Maybach 6 Residences. One-bedroom residences begin around AED 2.225M ≈ USD 606K, and the largest Vision Iconic royal suites reach AED 36.75M ≈ USD 10.0M. Pricing is set per release and per allocation phase.
Handover dates are set per collection rather than for the city as a whole. Vision Mercedes-Maybach Ultimate Luxury is scheduled for Q2 2028, and both Vision Iconic and Vision Mercedes-Maybach 6 Residences for Q4 2028. Timelines for later phases have not been published.
Yes. EOI registration is open across the released collections, at AED 20,000 ≈ USD 5,446 for studios and AED 40,000 ≈ USD 10,893 for one-bedroom residences. An EOI secures allocation priority only; ownership begins when the sales and purchase agreement is signed.
Properties registered at AED 2M ≈ USD 545K or above currently qualify for the UAE Golden Visa, which covers most one-bedroom residences and larger in the community. Eligibility is assessed once the property is registered with the Dubai Land Department, and the process is set out in the Dubai real estate guide library.
The main cost is the 4 percent Dubai Land Department registration fee, plus administrative and registration trustee charges. Off-plan purchases are recorded in the DLD interim registry and payments go into the project's DLD-registered escrow account. Dubai has no annual property tax; owners pay service charges based on unit size.
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Get Availability & Prices on WhatsAppOff-plan releases sell in phases. Availability and prices change with each launch.
Your Advisor
Tohid Fetrat
Independent of the developer: I work for the buyer. On this page my job is helping you choose the right Binghatti City district and unit for your goals, then protecting the purchase through escrow verification, construction tracking, and a pre-handover inspection. Client identities and transactions are never published or referenced. Message or call me directly: you will always reach me personally, never a call center or sales team.
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